New Inventory is here, just in time for the Holidays!

Women Behind the Robe — Entrepreneur RSS



Wynne Reece

We are over the moon excited to share with you our next Behind the Robe feature, Wynne Catherine.We first connected with Wynne when launching De Nova and needed some legal advice on building the foundations of a small business. She came highly recommended, and I loved that she focused on small, creative businesses. When we met her, it was obvious that she was more than just a kick ass lawyer, and we wanted to know more!It is hard to summarize everything that Wynne does, but to mention a few highlights- In less than 4 years, Wynne started two successful businesses and at just 30 years old, she successfully sold one of them to devote her energy to a legal niche,...

Continue reading



Sara Goldfine

  De Nova sat down with local entrepreneur Sara Goldfine for our #WomanBehindTheRobe Series to ask what she does in her routine for self-care. "The best form of self-care for me is working out. It allows me to get lost in my self-care, clear my thoughts, plan my day and motivate me to be healthy and balanced." We loved spending time getting to know Sara and how she started @goldfinejewelry . “When I was a little girl, I obsessed over the idea of becoming an innovator in the fashion world.  I've always been interested in the mechanics behind the functionality of an object. When I started designing jewelry, I wanted to figure out a way to create pieces that could be worn beyond the...

Continue reading



Lindsey Higgins

Lindsey Higgins is the founder of By Niche, global marketing agency based out of MN + NY.  We have had the honor of working with Lindsey and the By Niche team in the launch of our brand, and have been so in awe of what she has built. Lindsey was one of the first people I shared my dream of launching a company back in 2015, so it seemed only fitting to have her as our first women behind the robe series. We sat down with her at the beautiful Le Meridien Hotel in Downtown Minneapolis and asked her a few questions about how she has overcome challenges in starting a business herself. "4 years ago I was 27 and newly...

Continue reading